The Platform
Why Running Shoes Are Holding Back Your Deadlift
At some point you've probably pulled a deadlift in running shoes — or watched someone else do it. The shoe feels fine. The weight moves. The problem is subtle enough...
Are Our Shoes Competition Legal? Every Major Federation's Footwear Rules, Explained
IPF, USAPL, Powerlifting America, USPA — powerlifting footwear rules are nearly identical across every major federation. Here's exactly what they require, and why every Notorious Lift shoe passes.
Best Footwear for Sumo Deadlift: What to Look For (and What We Recommend)
Sumo deadlift puts unique demands on your footwear — thin sole, wide toe box, and locked-down fit. Here's what to look for, and a breakdown of every flat shoe in our lineup.
Flat vs. Heeled Lifting Shoes: Which One Do You Actually Need?
Heeled or flat? It's the most common footwear question in powerlifting — and the answer depends on your movement, your anatomy, and what you're training for. Here's the definitive breakdown.




